Weekly funnel dashboard
Matches warehouse totals within tolerance. Data through yesterday.
Evidence
Evidence
Source-backed artifacts that explain where trusted answers came from and what caveats apply.
Checking token
Settings
Campaign tagging note
Paid-search campaign tags changed three days before the activation dip.
Receipt detail
type: proof_receiptsource: dashboardreview_state: approvedbudget: proof
Why activation moved
Activation fell in mobile paid search while sessions rose.
- Source: weekly funnel dashboard
- Check: signup total reconciled within tolerance
- Caveat: campaign tagging changed before the drop